Lista de ganhadores do Cannes Lions de 2023
O festival de Cannes foi criado em 1946, por Jean Zay e continua sendo um dos prêmios de comunicação mais prestigiados do mundo. Depois de dias intensos, ele finalmente chegou ao fim no dia 23 de junho, com a sua tradicional cerimônia de encerramento e a presença ilustre do cineasta Spike Lee.
Além disso, o Brasil está sendo muito bem representado na banca de jurados, totalizando 31 brasileiros que estão encarregados de analisar os cases de sucesso. Nosso país levou 92 troféus para casa nesta edição.
As categorias são divididas entre:
- Grand Prix;
- Leões de Ouro;
- Leões de Prata;
- Leões de Bronze.
Confira agora, a lista dos ganhadores de 2023:
CLASSIC
Film
Grand Prix
iPhone 14 | R.I.P. Leon | Apple
Suicidal Doesn’t Always Look Suicidal
Gold
RELAX, IT’S IPHONE – R.I.P. LEON
Silver
OCEAN SPRAY: Power your holiday
SKITTLES: Apologize the rainbow
VIVO: Buscapé. Back to the city of God.
Bronze
ADIDAS: The original impossible
DUTCH LOTTERY: Don’t wait for luck to happen
ALZHEIMER’S SOCIETY: The ultimate vow
POT NOODLE: Nothing fills a hole like pot noodle
APPLE: Privacy on iphone – Data auction
SQUARESPACE: The singularity BTS
TUVALU: The first digital nation
BLOCKBUSTER: Until the bitter end
Outdoor
Grand Prix
BRITISH AIRWAYS: A British original
Gold
LACOSTE: Bucket hat. Pink polo, Socks and sandals
HEINZ: Heinz ketchup fraud HONEST EGGS: Fitchix
STELLA ARTOIS: The artois probability
MAKRO: Life extending stickers
CASTLE LAGER: Bread of the nation
Silver
UNIVERSITY ZUMBI DOS PALMARES: Receipts to keep fighting
HEINEKEN: The closer projections
NOTMILK: We didn’t write this campaign
Bronze
MICHELOB ULTRA: Runner 1, 3 and 4
MCDELIVERY: Kids, Office, Late Night
APPLE: Ted Lasso Displays of Encouragement
CHANGE THE REF: Ballots Against Bullets
POT NOODLE: Nothing fills a hole like pot noodle: Pot hole, postbox, snooker
VOLVO: Charging Porsche, BMW, Audi
CHANGE THE REF: The new recruits
AMAZON PRIME: Ligue 1 symphony
PERSIL: Let’s wash away the taboo
Print & Publishing
Grand Prix
ANNAHAR NEWSPAPER: Newspappers inside the newspaper edition
Gold
STELLA ARTOIS: The artois probability
NOTMILK: We didn’t write this campaign
IKEA: The life collection Silver
PNC BANK: The 257 year calendar
FOTOGLOBAL: The one exhibition
CHANGE THE REF: Ballots against bullets
Silver
PNC BANK: The 257 year calendar
FOTOGLOBAL: The one exhibition
CHANGE THE REF: Ballots against bullets
Bronze
COCA COLA: Burger, Falafel, Pizza
LOTO: Headphones, Passport
CNN: Vladmir, Elon, Francis, Boris
VISION DU MONDE: The unshowable
UFSCPA: Baigrapher
MERCADO LIBRE: The best-seller constitution
BURGER KING: To go. As far as you can.
BLACK WOMEN FOR WELLNESS LA: Everything they didn’t tell you
NATIVE WOMEN’S ASSOCIATION OF CANADA: Change the bill
MAURICE BLACKBURN SOCIAL JUSTICE: Exhibit A-I
Rádio & Áudio
Grand Prix
Gold
MERCADO LIBRE: Files of Freedom
PROGRESSIVE INSURANCE: Dr Rick will see you now
MUSKRAT MAGAZINE: Missing Matoaka
Silver
GOLDFISH: The snack that jingles back
MINISTRY OF FOREIGN AFFAIRS UKRAINE: Carol for Charity
VISIT SWEDEN: Spellbound by Sweden
Bronze
HUSOVARNA: Happy Birthday from Earth
BABYSHOP: Frequencies of Peace
MUSKRAT MAGAZINE: Missing Mataoka
TIK TOK: Galvão Bueno’s Million Voices
CRAFT
Design
Grand Prix
MICROSOFT: Adlam, an alphabet to preserve a culture
Gold
URIHI YANOMAMI: The cost of gold
AIZOME: Wastecare industrial waste
KOUSHI CHEMICAL INDUSTRY: Shellmet Know more about each case at adaily.co
Silver
MONCLER 70: The brand of extraordinary
DIGITAL YOUTH ICT ACADEMY: Dvicta
RAÇA MAGAZINE: The future is black
PLAZA VEA: Redesigning for e-nclusion
MAKRO: Life extending stickers
SERVICEPLAN: The new house of communication
BIMBO GROUP: The greatest guide to jochos & burgers
Bronze
JARDIM SONORO: The unimaginable return
LIVE NATION / LUGER: The shuffle ticket
DOWN SYNDROME INTERNATIONAL: Kami
WOMEN HELPING WOMEN: Undercover
UNITED 24: The undeniable street view
RELATE: The hornicultural society
Digital Craft
Grand Prix
NIKE: Never done evolving feat Serena
Gold
SPOTIFY: Wrapped on plataforma experience
CONGRESSO EM FOCO: Transparency card
Silver
MUSKRAT MAGAZINE: Missing Matoaka
OHHH! FOUNDATION: FAQ you – An educational revolution
ARTIFICIAL ROME GMBH: Legacy of tomorrow
Bronze
DOWN SYNDROME INTERNATIONAL: Kami
GOOGLE: Black-owned friday 2023
WOMEN HELPING WOMEN: Undercover
Film Craft
Grand Prix
Gold
CASH IN CASH OUT: Pharrell 21 Savaée and tvler. the creator
Silver
SOS INTERNATIONAL: The rabbit hole
GIRLS NOT BRIDES: I’m a criminal
ROYAL ONTARIO MUSEUM: Immortal
Bronze
VOIZ: The eyes / Left and right
AUSTRALIA FOR UNHCR: The reluctant shantv
APPLE: Relax, it’s iphone – Action mode
PROSTATA CANCER UK: Ode to dads
VIVO: Buscapé. Back to the citv of God
KENDRICK LAMAR: The heart part 5
Industry Craft
Grand Prix
Gold
MICROSOFT: Adlam. an alphabet to preserve a culture
STIR: Untangling the politics of hair
BRITISH AIRWAYS: A British original
Silver
DYSLEXIA SCOTLAND: There’s nothing comic about dyslexia
CHICAGO INTERNATIONAL FILM FESTIVAL: Festival poster / Questions
RELATE: The hornicultural society
LEVI’S: The greatest story ever worn
APPLE: Ted Lasso Displays of Encouragement
Bronze
FOTOGLOBAL: The one exhibition
RAÇA MAGAZINE: The future is black
DIABLO IV: The cathedral of diablo
CHANGE THE REF: Ballots Against Bullets
THE AD MUSEUM TOKYO: Beautiful panic
QUILMES: Coincidences World Cup Can
LACOSTE: Bucket hat. Pink polo. Socks and sandals
TEXAS CIVIL RIGHT PROJECT: I… Voted
DOLE SUNSHINE: The unforbidden fruit
ENGAGEMENT
Creative B2B
Grand Prix
Gold
Silver
Bronze
FLOCK FREIGHT: How much is a sh*tload?
RENAULT: Time-fighters program
Creative Data
Grand Prix
STELLA ARTOIS: The artois probability
Gold
SHOW RACISM THE RED CARD: Fabric of England
Silver
PEDIPOS YA: World cup delivery
CONGRESSO EM FOCO: Transparency card
TESTICULAR CANCER SOCIETY: Wall street balls
Bronze
SKIP THE DISHES: Inflation cookbook
GIRLS WHO CODE GIRLS NIKE: Never done evolving feat Serena
MICHELOB ULTRA: Mcenroe vs Mcenroe
Direct
Grand Prix
Gold
Silver
PHILADELPHIA CREAM CHESSE: The tax free bagel
CONGRESSO EM FOCO: Transparency card
MERCADO LIBRE: The best-seller constitution
PEDIDOS YA: World cup delivery
TEAM HEROINE: Correct the internet
COLUMBIA JOURNALISM REVIEW: Are you press worthv?
RENAULT: Time-fighters program
Bronze
TESTICULAR CANCER SOCIETY: Wall street balls
PALMARES: Receipts to keep fighting
KOREAN NATIONAL POLICE: Knock Knock
TRANSKLAR E.V / ROSA STRIPPE: Saved memories
SKIP THE DISHES: Inflation cookbook
MAURICE BLACKBURN SOCIAL JUSTICE: Exhibit A-I
TEAM HEROINE: Correct the internet
SALVATION ARMY: Message from the other front
RELATE: The hornicultural society
BLOCKBUSTER: Until the bitter end
CHANGE THE REF: Joaquin’s first school shooting
Media
Grand Prix
Gold
PARTNERS LIFE: The last performance
PEDIDOS YA: World cup delivery
BLOCKBUSTER: Until the bitter end
Silver
MCDONALD’S: A promo no body’s heard of
CLEARTRIP: Or travel on cleartrip
VIVO: Buscapé. Back to the city of god.
FOUNDATION TO COMBAT ANTISEMITISM: Stand up to jewish hate – Blue square
BRITISH HEART FOUNDATION: Heart stopping
Bronze
MINISTRY OF FOREIGN AFFAIRS UKRAINE: Carol for charity
BABYSHOP: Frequencies of Peace
LGBT ASSOCIATION: The folded newspaper
MUSTI GROUP: Be aware of the dogs
THE MEXICAN RED CROSS: Donate siren
BORUSSIA: A hand ball that could save your life
TRANSPARENCY INTERNATIONAL: The currencv of corruption
ZIKARON BASLON: Fighting to remember
BUDWEISER: The billboard is yours to take
CZECH INSURANCE: The 13 minutes national delay day
DOVE: Thumbstopping beauty biases
PR
Grand Prix
Gold
ZIKARON BASLON: Fighting to remember
SKITTLES: Apologize the rainbow
Silver
COLUMBIA JOURNALISM REVIEW: Are vou press worthy?
MERCADO LIBRE: The best-seller constitution
DOWN SYNDROME INTERNATIONAL: Kami
PHILADELPHIA CREAM CHESSE: The tax free bagel
Bronze
SWIGGY: Why is this a swiggv ad?
FOUNDATION TO COMBAT ANTISEMITISM: Stand up to jewish hate – Blue square
STELLA ARTOIS: Uncomfortable food
EQUINOX: We don’t speak january[B1]
THE VIF NETWORK: #Unexaminable
Social & influencer
Grand prix
Gold
PEDIDOS YA: World cup delivery
PRIME VIDEO: Who – A thread movie
FLASH: Cashback for vour jersey’s back
JANE/FINCH COMMUNITY CENTRE: Bill it to Bezos
Silver
NETFLIX: Wednesdav hates marketing
AUSTRALIANS FOR UNHCR: The reluctant shanty
VOILÀ BY SOBEYS: Trending 2 table
COORDOWN: Ridiculous excuses not to be inclusive
THE VIP NETVVORK: #Unexaminable
APPLE: Apple music Super Bowl halftime show Rihanna
MAYBELLINE: Through their eyes
Bronze
FENTY BEAUTY: Match stix snatch
APPLE: Call me with timothee chalamet
NON-VIOLENCE PROJECT: Follow their leader
ZIKARON BASLON: Fighting to remember
SWIGGY: Why is this a swiggy ad?
NIKE: Never done evolving feat Serena
FIVE STAR: The movies that made (from) us
PRICELINE: Go to your happy price
BUDWEISER: Atura o baile[B2] [B3]
ENTERTAINMENT
Entertainment
Grand Prix
CLASH OF CLANS: Clash from the past
Gold
NIKE: Nike FC presents the footballverse
DUOLINGO: High valvrian lessons
SKITTLES: Apologize the rainbow
Silver
SOS CHILDREN’S VILLAGES: Chatpat
MERCADO PAGO: Inflation proof prize
COCA-COLA: Christmas Always finds its way
MUSIC VIBE & FUN TICKET: Blind seats
MUSKRAT MAGAZINE: Missing Matoaka
MICHELOB ULTRA: McEnroe vs Mcenroe
Bronze
APPLE: Call me with Timothee Chalamet
THIS IS L: Long life of ladies
PARTNERS LIFE: The last performance
Entertainment for Gaming
Grand Prix
CLASH OF CLANS: Clash from the past
Gold
ZIKARON BASLON: Fighting to remember
Silver
Bronze
BATTLEGROUND MOBILE: Machinegun mouth
PLAYSTATION: Plav has no limits feat. Kenshi yonezu
WORLD OF WARCRAFT: The taiwanese world of warcraft
ENTEROGERMINA: Ready player mom
FRANK’S REDHOT: The floor is flava
BURGER KING: Burger glitch[B4]
Entertainment for Music
Grand Prix
MICHAEL KIWANUKA: Beautiful life
Gold
CASH IN, CASH OUT: Pharrell 21. Savage and tvler, the creator
TIKTOK: Rosalia motomami live experience on Tiktok
APPLE: Apple music Super Bowl halftime show Rihanna
Silver
MERCADO LIBRE: Files of Freedom
Bronze
THE ASAHI SHIMBUN: Journa-rhythm
BABYSHOP: Frequencies of Peace
APPLE: Fursat / Shot on iphone 14 pro
SPOTIFY: Spotify presents: FC Barcelona x Motomami
LIVE NATION / LUGER: The shuffle ticket
WE ARE WARRIORS: Waw: through the fire
Entertainment for Sport
Grand Prix
Gold
Silver
NIKE: Nike FC presents the football verse
ADIDAS: X Speedportal Rick & Morty
CORONA: Second opportunity league
MAJOR LEAGUE BASEBALL: Las Diablillas
Bronze
ANYTIME FITNESS: Anytime anytime
A.L.M.A. / RACING CLUB: The name confusion
UNDER ARMOUR: Tom Brady’s Letter
HEINEKEN: Nobodv watches women football
HEROES OF TODAY PLATFORM: Mother
EXPERIENCE
Brand Experience
Grand Prix
Gold
PEDIDOS YA: World cup delivery
KOREAN NATIONAL POLICE: Knock Knock
MUSKRAT MAGAZINE: Missing Matoaka
MICROSOFT: Adlam, an alphabet to preserve a culture
Silver
STELA ARTOIS: The artois probability
CHANGE THE REF: Children’s museum
PENGUIM: Portuguese (re) constitution
Bronze
CHERNIGIVSKE: The beer with a ukrainian heart
AEROMEXICO Borderless weddings
CORONA: 900 minutes for equality
LAY’S: Champions league crashers
MOLSON COORS: The high stakes beer ad
PHILADELPHIA CREAM CHESSE: The tax free bagel
COLUMBIA JOURNALISM REVIEW: Are you press worthy?
Creative Business Tranformation
Grand Prix
MICROSOFT: Adlam, an alphabet to preserve a culture
Gold
Silver
DOT INCORPORATION: Dot pad. The first smart tactile graphics display
Bronze
KOUSHI CHEMICAL INDUSTRY: Shellmet
Creative Commerce
Grand Prix
HUNGERSTATION: The subconscious order
Gold
Silver
JANE/FINCH COMMUNITY CENTRE: Bill it to Bezos
Bronze
Innovation
Grand Prix
Gold
KOUSHI CHEMICAL INDUSTRY: Shellmet
Silver
ARIEL: Making inaccessible accessible
Bronze
CONGRESSO EM FOCO: Transparency card
Mobile
Grand Prix
PEDIDOS YA: World cup delivery
Gold
CONGRESSO EM FOCO: Transparency card
Silver
SKIP THE DISHES: Inflation cookbook
MCDONALD’S: Deals stuck in time
Bronze
CAPAXIA: Rainbow washing detector
PLAZA VEA: Redesigning for e-inclusion
GOOD
Glass: The Lion for Change
Grand Prix
KOREAN NATIONAL POLICE: Knock Knock
Gold
Silver
ASOCIACION URUGUYA DE FUTBOL: AUF Equality Cup
BLACK WOMEN FOR WELLNESS LA: Everything they didn’t tell you
Bronze
STELLA ARTOIS: Uncomfortable food
Grand prix for good
Grand Prix
Sustainable Development Goals
Grand Prix
Gold
SFBO FRENCH-BRAZILIAN SOCIETY OF ONCOLOGY: Dogs without border
Silver
MICROSOFT: Adlam, na alphabet to preserve a culture
TEAM HEROINE: Correct the internet
LAY’S: The biochar project by Lay’s
THE GOVERNMENT OF TUVALU: The first digital nation
MAURICE BLACKBURN SOCIAL JUSTICE: Exhibit A-I
Bronze
RON FINLEY PROJECT: The people’s treasurv
UNSEEN UK: Ukraine welcome text
CENTELSA BY NEXANS: Self-sufficient food cart
HEALTH
Hearth & Wellness
Grand Prix
PARTNERS LIFE: The lasr performance
Gold
MEMORIAL SLOAN KETTERING CANCER CENTER: Working with cancer
Silver
RELATE: The hornicultural society.
MONTEFIORE EINSTEIN: The holidav train
Bronze
DOT INCORPORATION: Dot pad. The first smart tactile graphics display
ALIBABA HEALTH: Alibaba health font
VIIV HEALTHCARE: Daniel’s apartment
THE EXTRA STEP INITIATIVE: The soot life expectancy
MIND: If this speaks to you (Lola)
ASOCIACION DE ALZHEIMER PUERTO RICO: Jingle therapy
MEMORIAL SLOAN KETTERING: Working with cancer – Monday
ROMANIA: The most beautiful dental clinic in the world
Lions Health Grand Prix for Good
Grand Prix
MEMORIAL SLOAN KETTERING CANCER CENTER: Working with cancer
Pharma
Grand Prix
Gold
THE CHRYSALIS INITIATIVE: Inequality you can’t ignore
Silver
HORIZON THERAPEUTICS: The outside in experiment
DISEASE AWARENESS: Urgency anonymous
HORIZON THERAPEUTICS: Toxic portraits
Bronze
LENALIDOMIDE: Picture the daya ahead (patient booklet)
STRATEGY
Creative Effectiveness
Grand Prix
Gold
MADRID FUSION: Invaluable food
Silver
MAGAZINE LUIZA: Lu from Magalu
JOHN LEWIS: Home of thoughtful gifting
Bronze
SKITTLES: Apologize the rainbow
CORONA: Plastic fishing tournament
UNESCO X POLYCAM: Backup Ukraine
Creative Strategy
Grand Prix
Gold
PARTNERS LIFE: The last performance
Silver
Bronze
WENDY’S: Still fresh, never frozen
ANNAHAR NEWSPAPER: The elections edition
MERCADO LIBRE: The best-seller constitution
UNESCO X POLYGRAM: Backup Ukraine
TITANIUM
Grand Prix
THE GOVERNMENT OF TUVALU: The first digital nation
Titanium
Nós esperamos que você tenha aproveitado a leitura e tire um tempo para assistir e se inspirar!
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